Making a difference for individuals battling breast cancer through fishing, fun, and fellowship.

Meet Ashly Rouse, Coordinator of Development and Operations
June 27, 2025: Fishin’ for a Cure is proud to announce the hiring of its first full-time staff member, Ashly Rouse, as Coordinator of Development and Operations.
Ashly comes to FFAC with over 26 years of experience in advertising sales and marketing. She is passionate about leveraging her expertise to make a difference in the fight against breast cancer. As a new team member at Fishin' for a Cure, she is excited to bring her skills to this meaningful cause.
Ashly’s background also includes philanthropic experience where her marketing skills have helped to build two other non profits. Ashly’s giving spirit and her extensive sales and marketing experience have taught her the importance of building strong relationships and creative partnerships. She is committed to help drive progress through compassionate and hard work to help support and touch the lives of those who are affected by breast cancer.

Where We Are
Fishin’ for a Cure is a 501c3 charitable organization that began in Eastern North Carolina and now has a statewide reach. We are located on Emerald Isle, NC. Our events are held in various locations in North Carolina, including Greensboro, Emerald Isle, Morehead City, and Pine Knoll Shores.

Mission Statement
Fishin’ for a Cure is dedicated to bringing hope and support to those in need through community-driven fishing events and fundraising to make a difference for individuals battling breast cancer through fishing, fun, and fellowship.

Achievements and Impact
In 12 years, Fishin' for a Cure has raised over 1.4 million dollars directly benefiting breast cancer patients, caregivers, and their families.
About Us
Upcoming Events
Gone Fishin' Night at Big Rock Stadium
We have partnered with the Morehead City Marlins for a fun night of baseball, fellowship, and fundraising. Tickets purchased with the following link are at a discounted price and a portion of every ticket sold using the Promo Code: FISHIN4ACURE2025 will be donated to FFAC. Let's paint Big Rock Stadium PINK!
2714 Mayberry Loop Road, Morehead City, NC
Wednesday, July 30, 2025
Game Time 6:30 PM

Liftin' For A Cure
CrossFit Versatile's 3rd annual fundraiser to benefit Fishin' for a Cure and Little Pink Houses of Hope. Registration will open soon!
Greensboro, NC
Saturday, September 13, 2025

Fishin' for a Cure 2025
Save the dates! October 18-20
Pink Tides and Island Vibes: October 18th
Pokerfish: October 19th
Appreciation Dinner: October 19th
Go Pink on the Green: October 20th
Emerald Isle, NC
October 18-20
PokerFish
Afternoon on the beach with a pole in the ocean, including fishing tournament and fellowship. Open to all, with registration fees benefiting FFAC. Includes an event shirt. Fred Rouse from Beach Boogie & Blues Radio Network will broadcast live from Surfs Up. Make plans to spend the afternoon on the beach!
Bogue Inlet Pier. 100 Bogue Inlet Dr, Emerald Isle, NC
Sunday, October 19, 2025
9 AM - 1:30 PM



Fishin' for a Cure
PO Box 4631
Emerald Isle, NC 28594
919-369-3226
Our goal is to host events in locations throughout North Carolina. Currently, our events span from the Crystal Coast to the Foothills of North Carolina.
If you have an idea for a fundraiser, please contact us.
All our partners are located in the state of North Carolina.
Recipients of our Hope Fund can be located anywhere in the USA.
